WHAE is aware that promoting economic empowerment is crucial to advancing gender equality, combating poverty among women and ensuring their economic rights. WHAE carries out business assessment in every region and invests on individual or women group ideas that stood out in the assessment report. After wards, all businesses are registered and linked to the formal government system. All local unit women are trained on how to run a business and are provided with ongoing technical support by professional staff on tax payment, bookkeeping, marketing, branding, and production. In order to supplement their monthly incomes, WHAE also enables local unit women to start up their own side businesses.